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Iñigo Rivero is the Co-founder and Managing Director of House of Marketers, the leading TikTok Marketing agency in London.
He brings a unique perspective gained from his time working at TikTok as one of their first employees in the UK. He and his team were responsible for much of the growth of the platform during its first years of operations in Europe.
During his time at TikTok and later on through House of Marketers, he’s been helping companies and influencers to navigate TikTok, providing valuable insights and building the right communication strategies to help them succeed on this popular platform.
JUST SOME OF THE POINTS WE COVER IN THIS SESSION:
- Why small businesses should be paying attention to TikTok right now
- What sort of content works best
- How to work with influencers on TikTok
- How TikTok advertising works
- How to get your first few followers on TikTok
SOME OF THE RESOURCES MENTIONED:
- Merci Handy – a brand that uses TikTok well
- Chipotle – another good brand example
- Tokfluence – a platform to discover TikTok influencers
want lifetime access to this session and all of the other sessions?